The agreement will enable Westons to promote, as well as sell, Stowford Press at all home games, with stadium branding as well as a range of wider commercial activities both in and outside the ground to maximize the sponsorship.
Commenting on the deal, Ian Lewis, Head of Marketing at Westons Cider, said:
"We are delighted that Stowford Press has been selected to partner Gloucester Rugby this season."
"The Westons Cider ethos centres around tradition, quality and heritage and with rugby being deeply rooted in England's sporting history, we feel the association sits perfectly."
"It also complements Stowford Press' existing sports sponsorship of England Cricket, whilst enabling us to invest in local sport and support our local community."
Mike Turner, Commercial Manager at Gloucester Rugby, said:
"Gloucester Rugby are delighted to be in partnership with a fantastic local company in Westons Cider."
"Not only will our partnership help increase the profiles of both Gloucester Rugby and Westons brand Stowford Press, but I am sure our fantastic supporters have been delighted to see Stowford Press on tap at Kingsholm, available from the bars on match days!"