GLOUCESTER'S head coach Dean Ryan is relishing the prospect of facing French powerhouses Biarritz, Welsh giants Cardiff and Italian side Calvisano in the 2008-09 Heineken Cup.
The Kingsholm club were drawn in Pool Six at the competition launch today and Ryan said: "We are involved in Europe's elite club competition and as such realised we would face sides of real calibre and quality.
"Biarritz are a hugely powerful and organised side, have a history in the competition that would be the envy of a lot of clubs and contested a final only three seasons ago. Their threat, particularly at home, is an obvious one.
"They have a tremendous pedigree and their home record is as good as anything in the competition. It will be a huge examination for us but one we will relish as we develop as a side.
Gloucester have never faced Biarritz in the Heineken Cup but have played Cardiff three times - once at the quarter-final stage in 2000-01 when they won 21-15 at Kingsholm and then again in the pool stages in 2004-05.
Gloucester won both encounters - 23-19 at home and then 23-16 at the Arms Park.
"There is obvious spice with an Anglo-welsh contest against Cardiff," Ryan added. "They are always unique occasions; they are a fantastic side who also have a real passion and understanding about this competition and I am sure the Heineken Cup will bring the best out of both teams.
"Both games will generate huge interest from the supporters, the rivalry is fierce and I think it will be a great advert for the competition.
"We have not faced an Italian side since we played Treviso in the pool stages in 2003-04 but Italian rugby is improving all the time, they are massively competitive at home and will relish the opportunity to take us on.
"I think we face a variety of opponents, some of which are new to us, and that will only add to the excitement."
Speaking with the local media before the Gloucester team set off on the long trip north to Newcastle, Director of Rugby David Humphreys discussed his team selection and stated that Friday night's meeting will be a challenging one.
Speaking to the local media on Thursday, Matt Kvesic was looking forward to the trip to Newcastle Falcons, and the captain is looking to lead from the front with plenty for the Cherry and Whites to work on.
Gloucester saw a 12-0 lead overturned by Harlequins on Friday night as the visitors ran out 22-15 winners. After the game, Director of Rugby David Humphreys spoke about missed opportunities on the night.
Speaking to the local media on Thursday, James Hudson explained his excitement for tonight's game with Harlequins and that he is backing the Cherry and White squad to impress during the next set of Aviva Premiership games.
Mitcheldean finance specialist Simplicity is proud to become the latest sponsor of Gloucester Rugby. Keen-eyed supporters will notice Simplicity's PayrollSimply logo on Gloucester's ball boy bibs, stadium billboards and programme adverts.
Gloucester Rugby welcomed back a set of returning internationals at the start of this week, and one of them, James Hook is pleased to be back, and ready to get back to business in a Cherry and White shirt.