On Sunday 21th March, over 600 children will descend on Cheltenham Tigers training ground Newlands Park, to take part in the Land Rover Premiership Cup. Hoping to emulate their heroes, aspiring young rugby stars will battle it out on the pitches of Cheltenham RFC in order to claim the Land Rover Cup and set off on the road to Twickenham.
This national grassroots rugby tournament is being staged by all 12 Guinness Premiership clubs across the country.
Andy Brown, the tournament organiser, explains the concept.
"Land Rover renewed their sponsorship of Premier Rugby and England Rugby at the start of last season, and as part of that they launched a brand new youth rugby tournament called the Land Rover Premiership Cup. The festivals bring together teams at under 11 and under 12 age groups from the local community to participate in a knock out competition."
"The winning team from each age group will be crowned regional champions and invited to Twickenham on the day of the Guinness Premiership Final, where they will join the other regional title holders to take part in a special Parade of Champions and be presented to the anticipated 81,000 sell out crowd at the home of England Rugby. It is a fantastic prize for the youngsters and hopefully will inspire all the participants to play their best."
As the regional hosts, Gloucester Rugby will be supporting the tournament and fans are encouraged to come down early to support the youngsters. It will be a great family day out and mums & dads will have the chance to try out a Land Rover for size by giving one an off road test drive.
As the Official Vehicle of Premier Rugby, Land Rover is delighted to invite the opportunity to drive on a unique off road experience. The Land Rover Experience Terrapod will be at the tournament giving you the chance to assess your driving skills.
The unique steel, all terrain demonstration stage will put you, as well as the impressive vehicles, to the test! Experts will be on hand to guide you through the challenge as you take part in a test of skill and nerve to overcome a number of obstacles.
After the success of its inaugural year, in which over 7,000 aspiring young players took part, Land Rover remain proud partners of the Land Rover Premiership Cup.
The thriving national tournament continues into its second year and Land Rover is proud to be supporting all levels of the sport, from young stars of the future right through to the elite of the Guinness Premiership.
Speaking ahead of Saturday's Aviva Premiership fixture at home to Newcastle Falcons (kick off 3pm), Director of Rugby David Humphreys emphasised the importance this weekend of Gloucester building on last week's impressive home victory against the Exeter Chiefs.
Speaking to the assembled national and local media, try-scorer Jonny May was delighted and relieved to have tasted victory on Saturday evening, and is looking forward to the European Rugby Challenge Cup final.
Tom Savage delivered a Man of the Match performance against Exeter Chiefs on his birthday on Saturday evening. He spoke to GRTV after the game about the importance of the European Rugby Challenge Cup win.
Speaking to the local media this week, John Afoa described the hard work that the Cherry and White have been putting in and that he is fighting fit ready for Saturday's European Rugby Challenge Cup semi final clash with Exeter Chiefs.
Gloucester Rugby face Exeter Chiefs this Saturday in the European Rugby Challenge Cup semi-final, and Charlie Sharples, who starts at full back is relishing the challenge of the big Kingsholm occasion.
Gloucester meet the Exeter Chiefs for the fourth time in competitive action this weekend, this time in the semi-final of the European Rugby Challenge Cup. Director of Rugby David Humphreys told the local media this week that this is the sort of game that Gloucester want to be involved in on a regular basis and that he and his team are looking forward to it.
Gloucester Rugby return to Aviva Premiership action against the Newcastle Falcons on Saturday (Kingsholm, kick off 3pm), and make several changes to the side that defeated Exeter Chiefs at home last weekend.