Leon Lloyd, Lesley Vainikolo and Olly Morgan in Gloucester's new kit.
GLOUCESTER Rugby have unveiled their new Rugbytech home and away kits for the 2007/2008 season - that will be initially exclusively available online at www.gloucesterrugby.co.uk from Friday, August 17.
The new four-year deal with Rugbytech follows hot on the heels of Gloucester's recently announced three-year partnership with building giant Jewson as the club's main sponsor, and was officially launched at Jewson's Tewkesbury branch this morning.
Members of the Gloucester squad have already given universal approval to the new design and improved technical features. Senior players at Kingsholm teamed up with Rugbytech during the development stages and have been integral in the design and the technical specifications of both playing and training kit that prevents weight gain during a match, while the seams have been taped for player comfort.
For supporters, the men's home and away shirts will be available in two different styles - Pro and Replica. The Pro shirt is the tight-fit copy of the playing shirt and comes in a poly/cotton technical fabric that wicks moisture away from the body. The supporters' shirt comes in Cooldry, colourfast fabric, is a more traditional loose fit and is priced at £50.
The new design represents a distinctive icon for the club and has been designed to look powerful and dynamic. The final design was developed around the physique of the players, the shoulders are accentuated to emphasise strength, the white flashes down the side narrows the waist whilst the central panel is widened across the chest area.
For the first time the club's female fans will also have the option of wearing home or away fitted shirts. Both are made from cotton/spandex mix fabric with two-way stretch for a comfort fit. The style is cut and fashioned specially for ladies in sizes 8 to 18.
Gloucester's head of sales and marketing, Pete Grzonka, said of the new design: "The launch of the new kit has been widely anticipated by our supporters and we are extremely positive it will be a success.
"At Gloucester, perhaps more so than anywhere else, the launch of a new shirt design is massively important and we would like to think this will be a success. A considerable amount of time has gone into the design and production and we think it will be a great way to launch the new season and a new stand.
"Rugbytech have also developed a high quality range of both leisure and training garments available for fans to buy which will represent a real step change in quality and will help us develop the Gloucester Rugby brand."
The new Rugbytech kit will be available from Gloucester's online store from Friday, August 17 with details of sizing and the new design will then hit retail shops on Tuesday, August 28.
Previewing Friday evening's local derby at Bristol, Interim Head Coach Jonny Bell told the local media that Gloucester's preparations have gone well and that the whole squad is united in trying to finish the season on a high.
Speaking to GRTV this week, Acting Head Coach Jonny Bell spoke of his pleasure in the efforts and intensity in training from the squad after a tricky few weeks. The team were preparing for big games with Bristol and Cardiff in coming weeks.
Willi Heinz was understandably and visibly disappointed when he spoke to GRTV after the 27-30 home defeat to Harlequins, apologising to the home support as the game slipped away after seemingly having the game under control.
Speaking to the local media this week, Scottish centre Matt Scott spoke of the squad's determination to put in a big home performance against Harlequins, with vital points up for grabs in the hunt for a Top Six spot this Saturday (KO 3pm)
Looking ahead to Saturday's Aviva Premiership fixture at home to Harlequins (kick off 3pm), Head Coach Laurie Fisher told the local media that Gloucester will need to be on top of their game in a match which has big implications in terms of top six ambitions.
A big few days for the Gloucester-Hartpury Women side. First came the news that the team will compete in Women's Super Rugby next season, and on Saturday the team will play Worcester Ladies IIs at Kingsholm. Centre Hannah Jones and wing Michelle Ruddock spoke to GRTV this week to reflect on events.
Missing so many starters, and up against a team fighting for their Premiership existence, Gloucester did what had to be done at Ashton Gate on Friday evening battling their way to a 32-14 Aviva Premiership win over Bristol Rugby.