Gloucester and England back-row forward Luke Narraway put Malvern's players through their paces at their first training session ahead of their National Three Midlands season.
The Worcester-based Gloucester player, who has just been included in the England Saxons squad, was invited to Malvern's Spring Lane as guest coach when the players reported back for pre-season training.
The players enjoyed a testing first session, with some endurance work followed by a lively session with the ball headed by Narraway, who will be making several appearances during pre-season.
"We are grateful to Luke for his input, and we welcome all players from under 17 level upwards to join us," said Malvern's director of rugby David Robins.
Narraway also helped out with Malvern's Under-17 side who have entered the North Midlands League for the first time.
"I view this as one of the most important areas of development for Malvern Rugby Club," said Malvern chairman Martin Pocock.
"Whilst we have produced some notable successes through our Youth Section in the past, with several players coming through to First XV level, we need to sustain this."
"The 2009/10 season is the first year of a plan to concentrate on growing and retaining our own talent. In the past, we have suffered from losing young players with potential as they go away to higher education or drift out of the game as other attractions take precedence."
"We believe that, under our new structure, we can retain and develop most of these youngsters, firstly at under 17, then at Colts level in year two. By the third year we will establish an Academy side to manage the transition between the Youth and Senior sections."
" Whilst not all players will get to play at the high level attained by the First XV, we feel that we have put in place a platform to grow and strengthen the club from within, throughout the senior sides."
Skipper for the day Willi Heinz faced the cameras after the 13-18 home loss to Newcastle and expressed real frustration at not being able to back up last week's win at Sale, calling it a performance he and his team-mates are not proud of.
Speaking after the game, Charlie Sharples described it as 'the win that has eluded us.' The winger stressed that Gloucester had stayed positive after the first couple of weeks of the Aviva Premiership season and the 26-13 victory over Sale was a result of that focus.
Gloucester Rugby picked up their first win of the new Aviva Premiership season on Friday night, easing to a 26-13 win on the road at Sale Sharks. Director of Rugby David Humphreys was full of praise for his players on the night.
Defence Coach Jonny Bell was on media duties ahead of the Aviva Premiership fixture at Sale Sharks on Friday evening, and spoke about where Gloucester find themselves in terms of their form at the moment as well as how he's viewing their defensive displays so far.
Greig Laidlaw is back to skipper Gloucester Rugby in Saturday's Aviva Premiership derby game against Bath Rugby at Kingsholm. James Hook will make his first start of the season at full-back and Billy Twelvetrees will make his 100th competitive appearance for the club.
Wednesday evening saw the launch of the Cherry and White Wednesday show on the Drivetime programme on BBC Radio Gloucestershire, with Henry Trinder live in the studio to kick off a regular weekly slot.
Gloucester Wheelchair Rugby Club hosted their second invitational tournament on Sunday 18th September. Teams from the South Wales Ospreys, the Southampton Sharks, Stoke Mandeville Maulers and the West Country Hawks travelled to Leisure @ in Cheltenham and played a 'round robin' sequence of games.