Gloucester and England back-row forward Luke Narraway put Malvern's players through their paces at their first training session ahead of their National Three Midlands season.
The Worcester-based Gloucester player, who has just been included in the England Saxons squad, was invited to Malvern's Spring Lane as guest coach when the players reported back for pre-season training.
The players enjoyed a testing first session, with some endurance work followed by a lively session with the ball headed by Narraway, who will be making several appearances during pre-season.
"We are grateful to Luke for his input, and we welcome all players from under 17 level upwards to join us," said Malvern's director of rugby David Robins.
Narraway also helped out with Malvern's Under-17 side who have entered the North Midlands League for the first time.
"I view this as one of the most important areas of development for Malvern Rugby Club," said Malvern chairman Martin Pocock.
"Whilst we have produced some notable successes through our Youth Section in the past, with several players coming through to First XV level, we need to sustain this."
"The 2009/10 season is the first year of a plan to concentrate on growing and retaining our own talent. In the past, we have suffered from losing young players with potential as they go away to higher education or drift out of the game as other attractions take precedence."
"We believe that, under our new structure, we can retain and develop most of these youngsters, firstly at under 17, then at Colts level in year two. By the third year we will establish an Academy side to manage the transition between the Youth and Senior sections."
" Whilst not all players will get to play at the high level attained by the First XV, we feel that we have put in place a platform to grow and strengthen the club from within, throughout the senior sides."
Gloucester's win in Treviso last week means that they need a bonus point win against Bayonne on Saturday evening to secure a home quarter-final (kick off 8pm), but Tim Taylor wants the team to focus on the performance first and foremost.
Billy Burns and Man of the Match Richard Hibbard spoke to GRTV after the 41-0 win in Treviso, on a day when preparations weren't ideal. They felt the team's attitude was key and also praised the travelling support.
Matt Scott was again in impressive try scoring form for the Cherry and Whites on Saturday, and the Scotsman laid praise on his fellow backs for their attacking skills in a big 55-19 win over Worcester Warriors
Jonny May spilled blood for the cause on Saturday, before going on to score the first try in the 55-19 Aviva Premiership victory over Worcester. He told GRTV that the win was a reward for the hard work the squad have been putting in.
Knowing a bonus point win would secure a home quarter-final, Gloucester completed their European mission in some style on Saturday evening, sweeping aside a spirited but outgunned Aviron Bayonnais scoring 10 tries on their way to a 64-19 victory.
The Gloucester Rugby Heroes are back this month, and the huge array of past stars of Cherry and White, with a sprinkling of sporting legends and TV stars will assemble to take on the South African Legends on Sunday 29th January at Kingsholm.